The story of India’s most iconic watch brand, Titan, is heading to the screen with a powerful ensemble led by Naseeruddin Shah and Jim Sarbh. The upcoming series, Made in India – A Titan Story, promises to go beyond corporate boardrooms and shine a light on the grit, vision, and human drama that made Titan a household name.
What the series is about
The show will trace the journey of Titan’s creation, a brand born under the Tata Group’s umbrella that redefined India’s relationship with timepieces. It focuses on the two men who shaped Titan’s legacy:
- Naseeruddin Shah as J.R.D. Tata – the industrialist whose vision extended far beyond profits, embodying progress and national pride.
- Jim Sarbh as Xerxes Desai – the man behind Titan, who turned the dream into a reality with relentless determination.
Joining them are Namita Dubey, Vaibhav Tatwawaadi, Kaveri Seth, Lakshvir Saran, and Paresh Ganatra, each adding layers to this gripping corporate saga.
Why Titan’s story matters
When Titan was born in the 1980s, India was a market flooded with imported timepieces or government-made watches that lacked flair. Titan dared to challenge the status quo, blending style with affordability. The result? A cultural shift. Owning a Titan was not just about knowing the time—it was about entering modern India.
This series is more than a brand origin story; it’s a mirror to India’s own transformation. It captures the struggle of building something homegrown in an era when global players dominated.
Naseeruddin Shah and Jim Sarbh’s powerful words
Shah called J.R.D. Tata “a man who combined vision with humanity,” noting the challenge of portraying someone whose values shaped modern India.
Sarbh, meanwhile, highlighted Xerxes Desai’s conviction: “He saw possibilities where others doubted. This series is about grit, innovation, and above all, believing in an idea larger than oneself.”
These comments suggest that the series won’t sugarcoat the hardships—it will reveal the passion and risks behind Titan’s rise.
Release details and makers
- Director: Robby Grewal
- Writer: Karan Vyas
- Producer: Prabhleen Sandhu (Almighty Motion Picture)
- Platform: Amazon MX Player
- Release: Early 2026
The unveiling of the first look was timed with the 11th anniversary of the Government of India’s Make in India campaign, making the launch symbolic and timely.
A timely reminder for today’s India
At a time when “Made in India” is more than a slogan but a survival strategy in global competition, this series could hit a nerve. Titan’s story is proof that Indian brands can dominate not just at home but globally. But it also raises a provocative question: Are today’s industrialists still building with the same vision and humility as J.R.D. Tata and Xerxes Desai—or has short-term profit replaced long-term nation-building?
One thing is certain: Made in India – A Titan Story is set to be more than entertainment. It’s a wake-up call wrapped in nostalgia, ambition, and the ticking sound of history.
By – Nikita