The fire erupted at the shop located in Gandhi Nagar, Worli, around 4.45 am, an official said.
The fire affected the electric wiring, electric installation, gift boxes, make-up accessories, printed material, stationery stock, clothes, computers, and a TVS bike kept on the mezzanine floor, he said.
After being alerted, the fire brigade and police launched a firefighting and search operation. During the operation, fire brigade personnel Ajindra Sawant suffered injuries to his hand, the official said.
He was taken to the civic-run Nair hospital for treatment.
The fire was put out around 7.15 am, the official said, adding that a probe is underway to ascertain its cause. PTI DC NR